our story
Al Sultan Sweets is a Lebanese culinary family business that handcrafts premium Arabic sweets, including Baklava, Maamoul, Knefeh and many other sweet delights.
Founded in 1989 by Mr. Allam Jaber and his brother Mr. Hassan Jaber, together they succeeded in evolving the brand from a humble shop to a renowned confectionery in Lebanon and abroad.
We are committed to providing premium quality, handcrafted sweets with culinary know-how passed down through generations.
At the heart of our excellence is our team of 200 dedicated employees and master chefs, that strive for perfection to delight you with the most delicious pastries.
Today, with four main branches, we continue to expand our horizons; Al Sultan Sweets is a legacy of taste, tradition, and an unwavering commitment to culinary excellence.
At Al Sultan Sweets
Our Mission is to be the sweet companion to your celebrations, creating memories that live long after the last bite.
We blend Lebanese tradition and innovation to craft the finest handcrafted treats that celebrate our culinary heritage.
From classic Arabic sweets to modern French pastries, each creation carries the heart and soul of our traditions.
Driven by a commitment to quality and warmth, we continuously strive to exceed your expectations make our treats better, and introduce new favorites.
Our Vision is to be a global symbol of Lebanese sweetness, spreading joy and connection through our handcrafted treats.
We aspire to innovate and redefine the confectionery experience, becoming a cherished part of celebrations worldwide.
As cultural ambassadors, we aim to share the warmth and generosity of Lebanese hospitality, creating a legacy that transcends borders and symbolizes the sweetness of life.
Our vision is to be more than a confectionery; we want to be a delightful and authentic touchstone of Lebanon’s culinary heritage for the world to savor.
